Paperback
ISE Marketing: The Core
Roger Kerin · Steven Hartley — McGraw Hill, 2021
$144.98
NewBrand new — unread and unmarked. How we grade
Free shipping — ships from Richardson, TX within one business day. A person checks every copy before it ships.
The only copy we have
About this book
Marketing: The Core utilizes a unique, innovative, and effective pedagogical approach developed by the authors through the integration of their combined classroom, college, and university experiences. The elements of this approach have been the foundation for each edition of Marketing: The Core and serve as the core of the text and its supplements as they evolve and adapt to changes in student learning styles, the growth of the marketing discipline, and the development of new instructional technologies
Details
- FormatPaperback
- PublisherMcGraw Hill
- Published2021
- LanguageEnglish
- ISBN-139781264832903
- ISBN-101264832907
Browse the shelf
Selling instead of buying? We buy textbooks like this one. Get a quote